I design and build websites for founder-led businesses, and I build the AI systems that take the repetitive work off your plate. One person, fixed fees, nothing you can't walk away from.
Most agencies will build you anything you'll pay for. I only take on work I'd put my own name against, because a website or a system with my name on it is the only advert I trust.
This site is built to the same standard as client work, deliberately. Judge it the way you'd judge anything else I'd build.
Both delivered by the same person, on the same terms: a free conversation first, a fixed fee before anything starts, and everything you commission is yours outright.
Designed and built from scratch around what your business actually needs to say, not a template with your logo dropped in. Fast, accessible, and built to convert the people who already found you.
Reporting, follow-up, research and admin are jobs that have to get done and don't need a person doing them. I build the system that does them properly, inside the tools you already use.
Werehouse Media is a one-person practice that does the work of a team, because the team is software built in-house. None of it is theoretical.
The website you're reading is the first piece of evidence: designed, built and shipped by the same person who'd build yours. No template, no theme marketplace, no agency behind the curtain.
The systems below are the second piece. They're not a demo. They run this practice, week in, week out, and everything offered to a client is something already trusted with my own name on it.
A free conversation first, a fixed fee agreed before anything starts, and a build only where it earns its keep.
Tell me what the site needs to do and who it needs to convince. I'll tell you straight whether a custom build is worth it, or whether something simpler solves it.
The site mapped out page by page, in plain wireframes, before a single pixel is styled. You approve the structure first, so nothing gets rebuilt later.
Designed and built from the approved structure, tested across devices, and handed over with you holding every key: hosting, domain and content.
Tell me how the work flows and where the hours go. I'll tell you what's worth automating, what isn't, and what I'd build first. If a £30 off-the-shelf tool solves it, I'll say so.
A week inside your workflows. You get a map of where the hours leak, and a prioritised plan with honest estimates of what each system saves against what it costs.
A fixed price agreed before anything starts. I build, test against real work, train you on it and hand it over. Nothing goes live without your sign-off.
Every fee is agreed before work starts and put in writing. No open-ended day rates, no surprise invoices.
Code, content, accounts and data. Nothing is built on a platform I control, and nothing is held hostage.
Every build includes training and a support window, documented in plain English, not developer notes.
Always from me, never from a dashboard or a ticket queue.
When a ready-made tool does the job, I'll point at it and save us both the project.
I document and teach as I go, so you're never stuck paying someone to understand your own site or systems.
The honest condition: the guarantees hold when we both do our part. That means clear answers when I need decisions, and access to the accounts or content required to do the job. All of it goes in writing before anything is spent.
Not necessarily technical, but able to make decisions directly, without a committee sign-off on every page or workflow.
A site that needs to convert, or a task that visibly eats hours every week. Vague ambition slows a build down; a specific job speeds it up.
No patience needed for jargon, because none gets used. Just an appetite for someone to say what they actually mean.
Not looking to rent a platform forever. The businesses that get the most out of this are the ones planning to keep what gets built.
Not sure you fit all four? That's most people starting out, and exactly what the free conversation is for.
A client who doesn't understand their own site or systems is a client who can't leave, and that's a rubbish reason to keep paying someone. I document and explain as I build, so six months in, you'll stay because it's working, not because you're stuck.
Designed, built and tested by me. It runs whether you understand every line of it or not.
Handover is a walkthrough in plain English, not a document you'll never open.
The code, the content, the accounts and, over time, the understanding.
You do, outright. Code, content, hosting and accounts stay in your name throughout. If we ever part ways, you keep everything and lose nothing.
The first conversation is free either way. After that, every fee is fixed and agreed in writing before work starts, whether that's a website build or an AI system. No open-ended day rates and no surprise invoices.
No. If you can describe what the site needs to do, or where the hours in your week go, I can build from that. Handover always includes training in plain English, not developer notes.
Plain, portable code for websites: fast, accessible, and not locked to a page builder you'll be renting forever. AI systems get built inside the tools and accounts you already run, connected to whichever models fit the job.
Systems run inside your own accounts, with access kept to the minimum they need. Nothing of yours is used to train anyone else's models, and anything sensitive can stay entirely on machines you control.
Me. Design, build, testing and handover. There's no junior team and no handoff after the first call. The person you email is the person building it.
Client work is shared directly on request rather than published openly here, out of respect for client privacy. Ask, and I'll walk you through it. In the meantime, the site you're reading is built by hand, not from a theme, and it's the clearest evidence of the standard I hold work to.
Asking costs nothing and the answer comes back straight. The worst thing you can do is not ask.